1. What is Plan A?

Plan A is a company that supports other organisations on their journey to sustainability. Our vision is to empower organisations to build a GHG-neutral and sustainable economy. We provide a digital platform for organisations to reduce environmental impact, engage employees and drive cultural change.

2. What type of entity are you?

PlanA.Earth is a registered GmbH in Berlin, Germany.

3. What are your services?

We offer services aimed at making companies and individuals more sustainable. Specifically, we offer:

  1. A self-service tool to calculate, monitor and reduce companies’ carbon footprint

  2. Sustainable action plans for teams to act directly on their sustainability

  3. Certified carbon offsetting opportunities to balance remaining emissions

  4. A news outlet for action promotion, best practice sharing and success stories

  5. A climate action network made of scientists, NGOs, active individuals and committed companies

4. Who is behind Plan A?

Plan A was founded in May 2017 by Lubomila Jordanova. Plan A is a team of 10 people from various fields of expertise working from Berlin, Germany. Find out more about us on our About page or on the Academy.

5. What companies does Plan A serve?

As the economic vessel of our societies, businesses have the power to orient, redistribute and create wealth in the right direction. Any companies with a genuine interest in becoming sustainable can use the platform and start offsetting with our partner projects. We are always in search of actions and creative points of convergence with new companies. Whether you are a corporate actor or a rising business, a tech startup or a logistics company, a one-man show or a mittelstand, we can help you become more sustainable. Sign your company up for free to grow the ranks of positive and successful companies trailblazing the path to sustainability.

6. What is our data-driven approach?

Plan A uses data to predict where and how climate change will hit the hardest. We cross climate and socioeconomic indicators with company-specific data to give tailored diagnoses to companies in their efforts to become sustainable.

By helping stakeholders understand their carbon emission and act accordingly, our approach helps companies improve their environmental performances and back their efforts with tangible outcomes. See next question for more details about the data we use.

7. What is the data behind Plan A?

Plan A works with the data published from various research findings, other publicly available climate change data and socioeconomic indicators. The data originates from university research studies, research institutes and international statistical bodies. Here is a non-exhaustive list of datasets that Plan A uses:

  1. Environmental Performance Index (EPI)
  2. Sustainable Development Index (SDGI)
  3. Climate Vulnerability and Readiness Index (CVRI)
  4. World Risk Report (WRI)
  5. Footprint Network (EF)
  6. Climate Change Performance Index (CCPI)
  7. World Bank Development Indicators (WB Dev. Ind.)
  8. World Bank Climate Change Indicators (WB CC)
  9. United Nations Sustainable Development Goals Indicators (UNStat)
  10. World Bank Energy and Environment Indicators (WB Ene. Envi.)
  11. UN Food and Agriculture Organisation (FAOStat)
  12. International Union for Conservation of Nature (Redlist)
  13. Organisation for Economic Co-operation and Development (OECD) (Data)
  14. Eurostat (Data)

8. How does the Plan A calculator work?

A carbon footprint evaluation is made based on a company’s performance in three categories: energy consumption, transport behaviour and office maintenance.
We have curated three key hierarchical datasets to translate user datainto a footprint estimation (CO₂e):

  1. National emission factor: A data point that is specific to each categorical activity that factors into the emission levels of all activities. These factors are developed and published by national governments.

  2. The average value of activity: In order to make data collection easier, we have used scientific study-based averages to derive CO₂ estimations that complements user data.

  3. A national average value of the activity in case of absence of data from the user: Rarely, it is possible that a user does not have immediate access to the activity data. In such cases, we use national averages to derive the CO₂ estimation.

9. Can I work with Plan A as an individual?

Absolutely. Plan A partners with individuals committed to making a difference in the fight against climate change.

You could be looking to partner up to create sustainable action in your company, or are simply willing to give some of your time to make real change happen right now. We can support you and help you access the resources you need to change things at your scope.

10. What is the Plan A Academy?

The Plan A Academyis where we publish news, information pieces and stories of sustainability. We publish data-backed, positive stories of climate action and provide reliable information for individuals and businesses to drive the narrative of climate change.

We create content to support the sustainable transition within companies and beyond. Feel free to email us at [email protected] if you would like to reuse or republish our content.

11. Can I contribute to the Academy?

Whether a visual or written piece, we love contributions. Submit your work at [email protected] with the subject line beginning with [Academy contribution:]. Our editorial board will then review and get back to you.

12. Can I become a volunteer or ambassador for Plan A?

Yes, you can! If you would like to contribute to the sustainable transition at your level, get in touch by filling in this volunteer/ambassador form. With your help, climate action can be louder, more efficient, and get more people involved. With our help, your voice can be heard. With your help, change can come about.

13. Why do you care?

We are united by the belief that climate action and organising the future around a sustainable model of development is our priority. As stewards of this planet, we have a responsibility to curb those negative effects and keep the planet habitable for as many species as possible (including us).

We care because we truly love our planet’s treasures and fear for their losses during our lifetimes.